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Do you know that more than 50% of submitted manuscripts aren’t read? Why? Because agents and acquisition editors wade through tons of submissions. They read the query letter and proposal to decide whether to pick up the manuscript.
Yes, your book proposal opens or closes the door to the publishing world. Thus, it’s critical to get it right first time.
If you write non-fiction, most likely you’ll need to include a book proposal together with the first three chapters of the manuscript when submitting to agents and publishers. For novels, it’s not mandatory. However, some agents/editors might require a proposal, and it’s usually a good idea to include one if there is no stated preference. Make sure to check the submission guidelines carefully. If in doubt, include the proposal.
In a nutshell, a book proposal is primarily a sales tool that serves as a business plan. It means that you must fervently argue why your book is in demand, highly marketable, and has a chance to sell big. The writing tone, however, must remain professional and polite, regardless of your level of enthusiasm.
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