I’ve been blogging for five years. I’ve blogged for magazines and websites, and I now blog for conglomerates and small businesses alike.
There are multiple things that make a blog post great. For example:
But, while these factors are incredibly important, a blog post’s purpose is to be informative and educational. We write blog posts to build awareness. We want our audience to engage with what we have to say and for an online community to begin to take shape.
The only thing that matters when writing a blog post, then, is to provide value to the reader.
Creative writing is self-discovery through the written word. It’s words on a page that you’ve, under most circumstances, written only for yourself.
Creative writing is art. Blog post writing is not.
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